Introducing "Align," a modern and timeless branding that seamlessly combines the worlds of nutrition and training. With a focus on femininity and sports.
In developing the brand identity, we have carefully selected a color palette that embodies both energy and subtlety. The electric blue represents vitality and dynamism, while the soft beige and delicate peach add warmth and sophistication. By combining these cool tones and warm hues, we have created an energetic yet refined brand identity that resonates with our target audience.
One of the key aspects that sets Align apart is its emphasis on building a close-knit community. This concept of togetherness and support is meticulously woven into our logo identity and overall brand suite.
By connecting the letters 'i,' 'l,' and 'g,' we have created a seamless flow that symbolises the strength of unity. Furthermore, the letters 'A' and 'n' act as firm foundations, representing how they support both the brand and the business as a whole.
